June 30, 2021 (Albuquerque) – Governor Michelle Lujan Grisham was the governor who finally legalized cannabis in New Mexico and the assembled crowd of more than 300 new entrepreneurs wanted her to know they are thankful.

P2M Cannabis Group (later rebranded as Weeds.) hosted the state’s first “how to” conference for persons interesting in launching a new cannabis business under the state’s new adult-use system set to officially become legal tomorrow, July 1.

Governor Lujan Grisham was the keynote speaker to an estimated 300 attendees on the first day of the two-day conference featuring more than 40 vendors, speakers, and experts answering questions on banking, marketing, extraction, and growing styles.

Gov. Lujan Grisham speaks at cannabis legalization conference hosted by P2M cannabis (Weeds) in Albuquerque, June 30, 2021

Read more from the Santa Fe New Mexican: Speaking at cannabis conference, New Mexico governor touts potential of recreational marijuana industry; By Robert Nott Jun 30, 2021

“I want you to knock the socks off of this industry,” she told 300 attendees at the New Mexico Cannabis Legalization Conference on Wednesday.

Lujan Grisham said she wants people around the country to say, “Have you heard about New Mexico? It’s not green and red anymore” — as in chile — “it’s green and green.”

She predicted New Mexico’s cannabis eventually will top the product sold in Colorado. That state’s governor, Jared Polis, once challenged Lujan Grisham to a taste-off to find out once and for all which state grew the best green chile.

Lujan Grisham made her brief remarks at the Albuquerque Convention Center, where the two-day event is being held. The conference brought together established cannabis businesses and potential entrepreneurs for a series of presentations, workshops and study sessions all centered on the myths, realities and challenges of a brand-new industry.